Competition With A Negative Sign – Black SEO Signs

Impact of black hat seo

Link spamming is considered to be a sign of black SEO. It is the inclusion of links anywhere, (outside the context of the donor site). Using the same background color and text color (as a result, the user does NOT see the text, but the search engine SEES and can give the site more weight). Use CSS in such a way that the visually plain and bold text does not differ, so that the headings look like plain text. A glut of the page with key phrases or words, etc.

Doing a black SEO for a regular website is extremely risky. The competitors do not sleep, and as soon as your website takes more or less decent positions, they will roll over on it, and if you have something to punish you for be sure, they will punish you (search engine representatives).

Many firms and SEO specialists make a “chain” of “black” resources, leading eventually to the final, white website. For example, sites are made that will not be a loss to lose (not the main website of the company, but auxiliary ones). These websites are injected with keywords, they are pumped up with links (link spamming), and as a result, the traffic that such donor websites collect is redirected to the leading site.

Thus (with the right approach) you can enjoy the best of both worlds. Well, in general, you understand. The fact is that the grounds for hitting the main website from the search engine side, in this case, are conditional. After all, your competitors can create a network of “black” sites, direct traffic to you and try to knock you out of a search engine in this way, having complained independently about “your” network. Therefore, the presumption of innocence acts on the search engine for such options.

Of course, this implementation must be approached wisely. To have day fly websites on the same host as the leading site is at least imprudent. Specifying the same data in whois is also not the smartest option. Wishing to collect “black” traffic, learn to disguise.

The competition in an online environment never stops. Millions of websites of similar subjects rush to share current information with users, they are looking for ways to lure someone else’s audience away, and they are trying to get benefit from any mistakes of competitors. Often, competition takes on strange forms – against a successful online store, its closest competitors can (and regularly carry out) in some “sabotage” – it is challenging to identify a customer and a performer of promotion with a minus sign, but the opposition is quite realistic. If you see traffic dropping on your website, a fall in positions in the absence of any internal reasons (for example, your own mistakes in promotion), make sure that your competitors do not begin to act against your website. The first method of negative SEO is relatively easy to recognize – if the list of backlinks in your webmaster’s toolkit shows weak quality links on spammed resources that you did not post – not as part of an automatic promotion campaign on one of the reference exchanges, or in any other way (including authority SEO studios), then in front of you – links placed by a competitor. Respond to them immediately by removing all dubious links through the Google Disavow Links service. Send letters to the administration of these resources, asking not to post more links leading to your website. The reverse process is also possible – the “black” SEO specialist writes letters to resource owners, where the links to your site are natural, not spam, and asks to delete them, citing any reasons. If this succeeds, then the fall of the positions of the site occurs as if by itself – track the disappearance of links and try to figure out why they were deleted. The third opportunity to harm a competitor is content theft. On a website that is indexed faster than the “donor” is, all the content of a competitor is laid out. Thus, it is often possible to achieve a situation where the authorship of the text, according to the search engine, belongs to a thief, and not to those who posted it for the first time – to prove the opposite is complicated and its effectiveness remains in question. The opposition to this scenario is one thing – to speed up the indexation of your articles by posting links to them on Twitter, your page on social networks, etc., so that the authorship will be confirmed by the actual time of posting. Be attentive to any changes in the position, attendance, and reference weight of your resource and countering black competition methods will be timely and effective enough!

Competition is not always fair and using Black Hat SEO, and you can quickly extinguish or eliminate your closest competitors in search results. As practice shows, it is possible to remove even huge competitors in a niche.

The lower the quality of the reference mass, the less “trust” is transmitted to the site-acceptor and the more the search engine’s suspicion of artificially inflating positions increases. The use of several thousand or tens of thousands of spam links to a website can undoubtedly lead to the imposition of an automatic Google filter and, as a result, to a significant drop in positions in search engines. If Black Hat SEO specialists decide to outrun their competitors as quickly as possible, they can use not only the enhancement of their beliefs but also significantly bring down the ranks of competitors by using low-quality reference mass.

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